For over a decade, we've been building brands through digital and content marketing, working with businesses we believe in, and delivering work we're proud of.
We're an agency in Cape Town with clients across South Africa and internationally. Our team brings deep expertise across digital and content marketing, but what sets us apart isn't what we do – it's how we work: with discernment, warmth, craft, and a partnership approach that makes us feel less like an agency and more like an extension of your team.
Marketing-with-meaning
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Strategy that connects your brand with the right people. From digital marketing plans and online advertising to ensuring your messaging, website, and calls-to-action work together – we know this world well and can help you genuinely connect with your ideal audience.
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Launching something new or refining what exists? We work on brand concepts, ongoing creative direction, and day-to-day design – ensuring your brand identity is consistent and impactful across every touchpoint.
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Content is your brand's voice. From visual to video, written and beyond, we audit what you have, strategise what you need, then create and manage it. Quality content is currency – we treat it that way.
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Your visual style tells a story without saying a word. We make sure your images and video match your brand ethos, that product shots convert to sales, and that every visual works as strategically as your copy.
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What if your customers actually looked forward to hearing from you? With huge potential to impact your bottom line (especially in eCommerce), we build email campaigns that convert and connect – from strategy and planning through to design, copy, and imagery.
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There's real magic when a brand embraces the power of real-time engagement with a sincere, unique voice. We help you create a social media presence that works for you and your team, builds community, and gives your brand heart without chasing every trend.
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Make every word count. Whether web or print, long-form or bite-size, advertisements or newsletters – we write, edit, proof, and publish copy that conveys your message clearly and lets your brand shine.
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Your website is media space you own, not rent. Social networks come and go, but your website is where the marketing journey both begins and ends. We design and develop sites that anchor your digital presence.
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Great ideas shouldn't die in execution. Website builds, SEO, online advertising, creative processes – we navigate the technical so you don't have to. You're in safe hands.
+ all the conversations between
Not everything fits neatly into a brief. Sometimes you just need to talk something through or get a second opinion before making a call. We're here for those moments – the strategic questions, creative gut-checks, the "what do you think about this?" messages, and ongoing conversations as your business grows. We don't count hours. We're genuinely invested in your success.
Since their paths crossed while marketing the world's best kitchen tools online for one of South Africa's most-loved eCommerce pioneers, Renée and Lisa have been on the same page: thoughtful marketing, good storytelling, and building brands with substance. They founded Finch and Grey in 2015 out of that shared conviction – and a decade later, it's still what drives them.
Our Founders
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The strategist who sees the whole picture.
With a BA degree in Marketing Communications from AAA School of Advertising (with a double specialisation in Brand Management and Account Management), Renée spent five years in fashion marketing and PR before moving into Cape Town's advertising world, working on major FMCG and corporate accounts.
Her love of cooking and creativity led her to start writing recipes and content for Yuppiechef in her spare time. What began as a creative outlet eventually led to her joining the team full-time in a marketing role during an exciting period of growth in South African eCommerce. She went on to lead product and content marketing, working closely with the founders and heading up special projects – including internationally award-winning email campaigns that set new standards in the industry.
She completed the Digital Marketing Course through Stellenbosch Business School, where she topped her class, and was selected for the first Academy for Women Entrepreneurs cohort in South Africa, a U.S. Embassy programme supporting women-owned businesses across Africa.
Renée brings strategic clarity and creative instinct to every project. She sees both the full picture and the smallest details – which is why nothing ships without her eye on it. Her strength is getting brands from where they are to where they need to be, with both precision and deep care.
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The connector who makes everything flow.
Lisa studied at Durham University in the UK before learning her craft as a commissioning book editor at Hodder & Stoughton in London, honing her skills in copy-editing, proof-reading, and writing under deadline.
In 2008, she became managing editor of The Good Food Guide, compiling the annual bestselling guide to the UK's top restaurants – a role that combined her love of precision with her appreciation for quality and storytelling.
She moved to Cape Town with her family fifteen years ago and joined Yuppiechef as an early team member during South Africa's eCommerce emergence. That's where she met Renée, and together they created the content marketing team at the forefront of what was still a new discipline in South Africa. They loved working together so much that they eventually wanted to share their combined expertise and love for what they do with more South African brands by founding Finch and Grey.
With a natural flair for communication and an instinct for connecting people and brands, Lisa keeps every strategy, project, and relationship moving smoothly. Her editorial precision, quick wit, and genuine warmth mean clients feel genuinely looked after – while her unwavering commitment to doing excellent work (and enjoying it!) ensures nothing leaves half-done and every result is something to be proud of.